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Tips for Writing Online

KISS (Keep It Simple Stupid)..

I learned this phrase in my News writing class. Although it was taught as a tool for news writing in general, I believe that it best fits with online news, more so than regular print.

  • Headlines should be relevant to the story.
  • Make stories as to the point as possible. Most people who read online only read a small percentage of the story. They look for the point of the story.
  • Encourage participation… Add a discussion board or lead the story into further discussion.
  • Use short, descriptive sentences. Since the readers cannot see/hear you, descriptive sentences allow for engagement.
  • Don’t be afraid to use additional links! People generally do not mind clicking links when you’ve followed the simple steps of keeping things simple, to the point and engaging readers.
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